Senior Marketing Manager

Role and Responsibilities

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As the Senior Marketing Manager, you'll play a crucial part in executing and evaluating marketing activity alongside the Senior Marketing and Events Manager.

If you're creative, adaptable, have strong attention to detail and love content marketing, this position is for you

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• End-to-end campaign management - from strategy to execution and evaluation of DSF and sub-brand products and services
• Ensure all campaigns align with brand guidelines and company objectives.
• Co-lead content creation for DSF and other sub-brands in the following channels - websites, blogs, social media posts, press releases, and events
• Lead community strategy and engagement on the DSF channels, particularly Twitter and LinkedIn, grow the community and interact with its members
• Conduct market research to identify trends and customer insights
• Drive SEO for all the DSF and sub-brand channels
• Collaborate with the product and business development teams to develop a strategy for DSF products and tools
• Advance DSF products, tools, datasets and indexes, positioning them for business development
• Write blogs, articles, web-content and social media content for DSF and sub-brands.
• Develop go to market strategies for new products and services
• Utilise marketing tools to track campaign performance and optimise results
• Work with designers for the creation of online and offline content
• Manage the PR agency alongside the Senior Marketing Manager
• Help to coordinate marketing events such as workshops and webinars.
  

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Skill Requirements

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Essentials

• 5 years marketing experience
• Knowledge of and passion for the blockchain industry
• Previous experience in a Senior Marketing Manager role
• Experience writing blogs, articles, web-content and social media content
• Collaborative team player
• Effective time management and organisational skills
• Ability to adapt to change
• Project management skills
• Excellent verbal and written communication skills
• Strong analytical skills for evaluation and decision-making
• Attention to detail
• Experience with GTM Strategy
• Experience with SEO
• Proficiency in using; Google suite, Google analytics, Search console, Social Media.

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Desirable

• Experience posting on technology and academic research-related topics
• Experience with marketing at academic and industry-related audiences
• Experience using website editing software, Notion and Slack
• Event management experience
• Brand management experience

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Location: London, England / Hybrid

To apply send your CV to careers@dltscience.org.

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